Missouri MCLE - Media and Advertising Courses
This is a listing of Media and Advertising CLE Courses for Missouri. Please make your selection below of Missouri CLE courses. Click "Add To Cart" to purchase Individual CLE Courses. For more information about a particular CLE course, click on the "More Info" link. Click the "Preview" button to view a short preview of the course.
MCLE Courses Available on DVDs, Audio CDs, USB Stick, Online & iOS/Android App and Live Webinars!
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On-DemandCD/DVD/USB, Online, iOS/Android App
Getting the Deal Done: A Discussion of Common Pitfalls Facing Dealmakers When Negotiating Film and TV Deals
Recent high-profile cases demonstrate that even among the most experienced dealmakers, failing to pay sufficient attention to the details of some of the most common agreements can result in cratered deals, strained relationships and expensive disputes. With so much at stake, producers, writers, directors and financiers need to know when they are exposing themselves to these unnecessary risks. But how? This CLE program will focus on some of the biggest legal and business traps facing dealmakers... More Info
$501.25General Credits -
On-DemandCD/DVD/USB, Online, iOS/Android App
Beyond the Printed Page: An Overview of Licensing Comic Book Properties to the Film, Television Industries
Guardians of the Galaxy; Wonder Woman; Riverdale; The Tick; Deadpool — comic book properties dominate film, television, mobile apps, and videogames. They are the driving force behind the hottest toys and apparel for the holidays. Comic book properties are also ripe for being turned into unlicensed derivative works, such as fan-art and fan-merchandise, often giving rise to infringement suits. This CLE will introduce lawyers to key issues involved in the audiovisual and merchandise licensing of... More Info
$751.5General Credits -
On-DemandCD/DVD/USB, Online, iOS/Android App
From Panel to Publisher: Representing Comic Book Creator Clients
Comic books are not just for kids anymore — they are the foundation of many of the best-selling properties driving today’s motion picture and television industry revenues. The comic book industry and its ancillary markets continue to flourish, with new trends in digital publishing and derivative licensing. This CLE program features top attorneys in the comic book publishing industry and tracks recent trends in comic book business and legal practice. It is designed to help lawyers under... More Info
$1503.5General Credits -
On-DemandCD/DVD/USB, Online, iOS/Android App
Trademark Basics for Corporate Counsel
Look behind any new product launch, co-venture, or marketing campaign - and you're likely to find valuable trademarks. Indeed, the acquisition, protection and licensing of trademark rights is often mission-critical. While most companies have counsel that specialize in trademark law, to do their jobs well, non-IP practitioners need to understand the area too. Join Frankfurt Kurnit's Catherine M. C. Farrelly and Donna A. Tobin for a CLE presentation explaining trademark essentials in plain Engli... More Info
$501.25General Credits -
On-DemandCD/DVD/USB, Online, iOS/Android App
Hot Topics in Copyright Law
This CLE program will focus on the current state of copyright law. Listen to a star-studded panel from Frankfurt Kurnit Klein & Selz's IP Litigation Group as they present a rundown of the latest developments. Topics include: Copyright ownership of film, video and other content Defending small copyright claims Copyright ownership of graffiti and other “street” art Star Athletica and ownership of cheerleader uniform designs and other fashion executions Recent cases affecting copyrig... More Info
$1503.5General Credits -
On-DemandCD/DVD/USB, Online, iOS/Android App
A Legal Guide to Social Media Advertising around the Globe
Truth in advertising becomes even more complicated when social media is thrown into the mix. In this format, what exactly constitutes advertising, and what are the rules that advertisers muse adhere to? This CLE course will offer a detailed look at advertising in the social media age and include discussions of transparency, sponsorship, endorsements, user-generated content, and affiliate marketing. The course will provide an overview of FTC guidelines and case studies describing how those gui... More Info
$501.25General Credits -
On-DemandCD/DVD/USB, Online, iOS/Android App
Legal Issues of Social Media & Advertising in the US and Around the Globe
Social media has opened vast new avenues for advertising through channels that can cross the globe in a matter of keystrokes. But with these new opportunities come the rules and regulations that guide the type of advertising permissible, whether it relates to advertising text and images or usability and transparency. This CLE course will explore the ins and outs of social media advertising including issues of jurisdiction when advertising overseas, referral based advertising and the ub... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
"Ambush Marketing" and the Olympic Games: Drawing the Lines for Advertisers, Official Sponsors, and Rights Holders
Events like the Olympics, FIFA World Cup, and Super Bowl also feature competition among brand marketers and rights holders - specifically, the high-stakes battles between non-sponsoring brands and official event sponsors. How can brands reference these events? What event symbols may marketers safely use without permission? How can official rights holders and exclusive sponsors protect their investment? Frankfurt Kurnit's Christopher Chase will provide a rundown of the laws governing ambush mar... More Info
$751.5General Credits -
On-DemandCD/DVD/USB, Online, iOS/Android App
Everything You Always Wanted to Know About #Hashtags But Were Afraid to Ask
Hashtags have revolutionized how we communicate and have become an important component of today's advertising campaigns. They help advertisers and consumers categorize posts, locate information, share content, and disclose information to readers. But hashtags also create legal risk. If used incorrectly, they can violate state and federal advertising laws or infringe third-party rights. What are the best practices for hashtag use? How do you avoid the legal traps? This CLE presentation from Fra... More Info
$751.5General Credits -
On-DemandCD/DVD/USB, Online, iOS/Android App
Copyright Reversion 101, 201 and 601: Beginning, Intermediate and Advanced Issues on Termination of Grants and Licenses
US Copyright Law provides authors, artists, musicians and other creative people and their heirs the right to terminate certain prior grants of copyright. Obviously, the termination or “recapture” of copyrights can have huge commercial implications. But the statutory rules governing copyright termination are complex. Who can terminate a copyright grant? What grants can be terminated? How does a copyright owner give notice of an attempt to terminate? And what is the practical effect of terminati... More Info
$501General Credit