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New Mexico CLE - Media and Advertising Courses

This is a listing of Media and Advertising CLE Courses for New Mexico. Please make your selection below of New Mexico CLE courses. Our courses are available on CDs, DVDs, Online & Mobile App. Click "Add" to purchase Individual CLE Courses. For more information about a particular CLE course, click on a course name.

Media and Advertising Courses

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Ethics Credits
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18 for '18: Sports Marketing & Media's Top Legal Issues from 2018

Sports are a powerful part of many marketing and media planning arsenals. Yet recent cases show that even the most experienced marketers and properties can fall into legal traps when marketing around sports events. Misunderstanding governing body rules, local practices, and evolving intellectual property law can crater deals, strain relationships and lead to expensive disputes. With so much at stake, brands, agencies, properties, and athletes need to know when they are exposing themselves to t...

General Credits
1
Price$50

8 Privacy and Advertising Tips for the Games Industry

This CLE program presented by Gregory Boyd and Daniel M. Goldberg will discuss the most relevant privacy issues involving video games and online advertising. The topics include: GDPR's impact on online advertising, the anticipated impact of the California Consumer Privacy Act and the increased focus by regulators, consumer advocates, academia, and the media on issues like geolocation and youth audiences.

General Credits
1
Price$50

A Corporate Counsel Song and Dance: Keeping your Corporation in Tune and Out of Court

Since the advent of the Internet, the use of copyrighted materials by corporations has exploded. Use of music on “hold” buttons, on websites, during holiday parties, and even at DeeJay events celebrating companies’ milestones permeates the corporate culture today. Attorneys counseling corporations - - whether in-house or outside counsel - - are nowadays regularly confronted with challenges from within their own marketing and promotion departments that they had never had to face before - - no...

General Credits
1
Price$50

A Legal Guide to Introducing International Products and Services to the U.S. Market

Introducing a product or service to the U.S. market requires a thought-out strategy that includes: selecting the best distribution model for a particular product or service maximizing the available intellectual property protection for your products and brand in the most cost-efficient manner planning and structuring your operations in the most tax-efficient manner navigating the maze of import, tariff and customs laws complying with any applicable rules or policies of the Federal Tr...

General Credits
2
Price$100

A Legal Guide to Social Media Advertising around the Globe

Truth in advertising becomes even more complicated when social media is thrown into the mix. In this format, what exactly constitutes advertising, and what are the rules that advertisers muse adhere to? This CLE course will offer a detailed look at advertising in the social media age and include discussions of transparency, sponsorship, endorsements, user-generated content, and affiliate marketing. The course will provide an overview of FTC guidelines and case studies describing how those gui...

General Credits
1
Price$50

Advertising Compliance Boot Camp: Fundamentals of FINRA Rule 2210

This CLE course is designed for compliance and marketing professionals who are new to FINRA’s advertising rules or experienced practitioners interested in a refresher. A panel of FINRA professionals provides an overview of FINRA’s Communications With the Public rule, including filing requirements, internal approval and supervision, and content standards. Panelists answer questions about how to apply the rules to financial services communications and marketing materials while offering tips on h...

General Credits
1
Price$50

Advertising Law in Russia

Advertising has become a global endeavor, marketing to consumers far beyond national borders via the web and social media. As a result, companies need to be well-versed in rules governing global advertising. This CLE course will provide a comprehensive review of these rules and regulations. Co-sponsored by the Global Advertising Lawyers Alliance, the course will specifically address advertising and marketing to consumers in Russia.

General Credits
1
Price$50

Advertising Law in the United States and Around the Globe

This CLE program, which will include lawyers from many countries discussing using influencers, conducting global sweepstakes and contests, and timely updates about key issues facing advertisers conducting social media campaigns in the United States and around the world.

General Credits
2
Price$100

An Attorney’s Guide to Online Defamation & Website Removal

This CLE lecture will provide you with a thorough overview of the developing area of internet defamation. It will focus on how an internet defamation case begins and the different strategies to resolve it. You will learn how to identify and address defamation attacks from likely perpetrators and motives. You understand how free speech online applies to individuals in defamation cases and will teach you pitfalls to avoid in your own lawsuit (if that’s the route taken). By looking at authentic cas...

General Credits
1
Price$50

Beyond the Printed Page: An Overview of Licensing Comic Book Properties to the Film, Television Industries

Guardians of the Galaxy; Wonder Woman; Riverdale; The Tick; Deadpool — comic book properties dominate film, television, mobile apps, and videogames. They are the driving force behind the hottest toys and apparel for the holidays. Comic book properties are also ripe for being turned into unlicensed derivative works, such as fan-art and fan-merchandise, often giving rise to infringement suits. This CLE will introduce lawyers to key issues involved in the audiovisual and merchandise licensing of...

General Credits
1.25
Price$75
New Mexico attorneys may earn up to 4 hours of CLE credit including 2 hours of ethics using self-study programs from National Academy of Continuing Legal Education. To view our full accreditation details, please click here.


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