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Arizona CLE - Media and Advertising Courses

This is a listing of Media and Advertising CLE Courses for Arizona. Please make your selection below of Arizona CLE courses. Our courses are available on CDs, DVDs, Online & Mobile App. Click "Add" to purchase Individual CLE Courses. For more information about a particular CLE course, click on a course name.

Media and Advertising Courses

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Ethics Credits
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Legal Issues Related to Launching a Global Advertising Campaign

There isn’t much in the media that isn’t global these days, and that includes advertising campaigns. But working on an advertising campaign with a global reach may have ramifications that wouldn’t apply on a national scale. This CLE course will explain the primary issues to be aware of when working on a global advertising campaign as well as strategies for working with local counsel in other countries. The use of influencers, global sweepstakes and contests and how to conduct social media campai...

General Credits
1
Price$50

Thinking about IP Rights in Social Media Marketing & other Global Campaigns

This CLE course is presented by a panel of lawyers representing six countries and will discuss trademark, copyright, and right of publicity issues that may apply to global social media campaigns and internet ad campaigns. The course will explain jurisdiction as it applies to online campaigns and consent requests for user-generated content as well as whether it is permissible to require contestant entrants to relinquish rights to their entries.

General Credits
1
Price$50

8 Privacy and Advertising Tips for the Games Industry

This CLE program presented by Gregory Boyd and Daniel M. Goldberg will discuss the most relevant privacy issues involving video games and online advertising. The topics include: GDPR's impact on online advertising, the anticipated impact of the California Consumer Privacy Act and the increased focus by regulators, consumer advocates, academia, and the media on issues like geolocation and youth audiences.

General Credits
1
Price$50

18 for '18: Sports Marketing & Media's Top Legal Issues from 2018

Sports are a powerful part of many marketing and media planning arsenals. Yet recent cases show that even the most experienced marketers and properties can fall into legal traps when marketing around sports events. Misunderstanding governing body rules, local practices, and evolving intellectual property law can crater deals, strain relationships and lead to expensive disputes. With so much at stake, brands, agencies, properties, and athletes need to know when they are exposing themselves to t...

General Credits
1
Price$50

Advertising Law in Russia

Advertising has become a global endeavor, marketing to consumers far beyond national borders via the web and social media. As a result, companies need to be well-versed in rules governing global advertising. This CLE course will provide a comprehensive review of these rules and regulations. Co-sponsored by the Global Advertising Lawyers Alliance, the course will specifically address advertising and marketing to consumers in Russia.

General Credits
1
Price$50

Litigation Ethics Summit: I Walk the Line

Applying ethics rules to real-world litigation can be daunting. Your clients want you to push the limits. Technology speeds everything up. And every time you open the Law Journal it's filled with malpractice cases, fee battles, pay equity claims, disqualification motions and partnership disputes. To understand your obligations and manage all the risks you need to keep up with new rules and opinions. This Litigation Ethics Summit presented by Frankfurt Kurnit Klein & Selz, will ident...

Ethics Credits
1.75
Price$75

Comic Book Contract Negotiation and Drafting Practicum

This CLE program will do a deep-dive into the three agreements every lawyer must know when representing a comic book creator: the artist services agreement, the comic book publishing agreement, and the motion picture option/purchase agreement. Facilitated by seasoned comic book publishing attorneys, attendees will get a chance to issue-spot, draft, and engage in mock negotiations. Some of the Issues explored in this second CLE: Negotiation and drafting of the artist services agreement...

General Credits
1.75
Price$75

Representing Comic Book Creator Clients: A Guide to Contractual and IP Issues

This CLE program tracks recent trends in comic book business and legal practice as it introduces lawyers to the fundamentals of representing comic book industry clients. The discussion tracks the stages of representing a client from the initial comic book concept through to the negotiation of the publishing agreement. Some of the issues explored in this CLE: Intellectual property issues in the comic book industry Service agreements and collaboration agreements What publishers...

General Credits
3
Price$150

Website Terms of Use and Privacy Policies

In 2018 the vast majority of businesses sponsor a website intended to help market their goods and services. Most of these websites include a section denominated as “Terms of Use” or “Terms of Service.” The Terms of Use purport to act as a contract between website sponsor and the users. That contract can be very important to all website sponsors, but especially so for websites where goods are sold. Unfortunately, the Courts have held that Terms of Use will not be enforceable unless certain proc...

General Credits
1
Price$50

Advertising Law in the United States and Around the Globe

This CLE program, which will include lawyers from many countries discussing using influencers, conducting global sweepstakes and contests, and timely updates about key issues facing advertisers conducting social media campaigns in the United States and around the world.

General Credits
2
Price$100
Attorneys may earn all 15 Arizona CLE credits from the National Academy of Continuing Legal Education. Our online courses satisfy the STATE BAR OF ARIZONA REGULATIONS “Interactive CLE” definition. To view further accreditation details, please click here.


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