Pennsylvania CLE - Media and Advertising Courses
This is a listing of Media and Advertising CLE Courses for Pennsylvania. Please make your selection below of Pennsylvania CLE courses. Click "Add To Cart" to purchase Individual CLE Courses. For more information about a particular CLE course, click on the "More Info" link. Click the "Preview" button to view a short preview of the course.
CLE Courses Available on DVDs, Audio CDs, USB Stick, Online & iOS/Android App and Live Webinars!
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On-DemandCD/DVD/USB, Online, iOS/Android App
Protecting Your Brand During a Pandemic
Protecting your brand and reputation is always important. But when a pandemic makes compliance with use and filing deadlines impossible, cancels licensing opportunities, and all but closes the courts -- how do you inoculate your most valuable assets against harm? Listen as two of the country’s leading trademark and brand management lawyers provide tips for brand stewards managing in a time of crisis. Topics include: Navigating force majeure when obligations are made impossible by healt... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Redefining Communications Compliance for the Digital Age
As we rely increasingly on mobile apps, social media, and other digital channels to communicate, how are firms addressing the compliance challenges and opportunities these media offer? Learn with industry and FINRA experts about how to navigate the increasingly complex landscape of firm communications with the public. Panelists cover lessons learned from FINRA’s ”finfluencer” targeted examinations, recent enforcement activity around off-channel communications, and how practitioners are approac... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
RegTech in Advertising and Compliance and Beyond
RegTech (Regulatory Technology) is more than a buzzword, it is a real movement that is already having an impact on regulatory compliance. This CLE lecture will give you insight on innovative technologies being used to develop more effective, efficient, and risk-based compliance programs in the area of communications with the public. This CLE lecture will discuss how RegTech tools are helping address new challenges and regulatory implications associated with supervision, vendor management, da... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Section 230: Kings of the Internet
Section 230 of the Communications Decency Act (“CDA”) grants immunity from civil liability to the heads of online social media companies, empowering them to delete, modify or censor material they deem “objectionable,” or even ban or de-platform individuals at their discretion. They can do all this even if the material deleted “is constitutionally protected.” Since online platforms have become a main source of information for most of the world, this means that a few individuals are th... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Social Media and the Rise of the Finfluencers
Human behavior has evolved as a result of the pandemic. For the financial services industry, the rapid acceleration of digital adoption has dramatically changed the way we engage with each other and our clients. Join FINRA staff and industry panelists as they discuss how social media and social media influencer are affecting the industry. Panelists discuss new developments, effective compliance practices, and how their firms are managing social media obligations. After attending t... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Sports Marketing & Media's Top Legal Issues
Sports are a powerful part of many marketing and media planning arsenals. Yet recent cases show that even the most experienced marketers and properties can fall into legal traps when marketing around sports events. Misunderstanding governing body rules, local practices, and evolving intellectual property law can crater deals, strain relationships and lead to expensive disputes. With so much at stake, brands, agencies, properties, and athletes need to know when they are exposing themselves to t... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Sports Marketing & Media's Top Legal Issues: Analyzing the Past and Preparing for the Future
Sports are a powerful part of many marketing and media planning arsenals. Yet recent cases show that even the most experienced marketers and properties can fall into legal traps when marketing around sports events. Misunderstanding governing body rules, local practices, and evolving intellectual property law can crater deals, strain relationships and lead to expensive disputes. With so much at stake, brands, agencies, properties, and athletes need to know when they are exposing themselves to t... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Stranger Than Fiction 2.0: True Crime Legal Issues
The popular demand for true-crime content continues to be a sustained force in the entertainment industry. But as production companies and networks push the boundaries to distinguish themselves from the crowd, clients need advice to ensure that they don’t take on unnecessary risk while chasing the next big hit. Topics include: Tips for negotiating law enforcement access agreements What to know when obtaining materials from law enforcement Managing the risk of defamation and right of... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
The Ethics of Social Media and Attorney Competency
Join us for a CLE program exploring the requirements for ethically using social media to build your referral network and the interplay of Rules of Professional Conduct on advertising, solicitation and attorney communications. This program will cover the Rules of Professional Conduct related to advertising and marketing on the internet, and how the ethics rules have not yet caught up with new technology. More Info
$501Ethics Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Thinking about IP Rights in Social Media Marketing & other Global Campaigns
This CLE course is presented by a panel of lawyers representing six countries and will discuss trademark, copyright, and right of publicity issues that may apply to global social media campaigns and internet ad campaigns. The course will explain jurisdiction as it applies to online campaigns and consent requests for user-generated content as well as whether it is permissible to require contestant entrants to relinquish rights to their entries. More Info
$501General Credit