Maryland CLE - Media and Advertising Courses
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Legal Issues of Social Media & Advertising in the US and Around the Globe
Social media has opened vast new avenues for advertising through channels that can cross the globe in a matter of keystrokes. But with these new opportunities come the rules and regulations that guide the type of advertising permissible, whether it relates to advertising text and images or usability and transparency. This CLE course will explore the ins and outs of social media advertising including issues of jurisdiction when advertising overseas, referral based advertising and the ub... More Info
$501General Credit -
A Legal Guide to Social Media Advertising around the Globe
Truth in advertising becomes even more complicated when social media is thrown into the mix. In this format, what exactly constitutes advertising, and what are the rules that advertisers muse adhere to? This CLE course will offer a detailed look at advertising in the social media age and include discussions of transparency, sponsorship, endorsements, user-generated content, and affiliate marketing. The course will provide an overview of FTC guidelines and case studies describing how those gui... More Info
$501General Credit -
Hot Topics in Copyright Law
This CLE program will focus on the current state of copyright law. Listen to a star-studded panel from Frankfurt Kurnit Klein & Selz's IP Litigation Group as they present a rundown of the latest developments. Topics include: Copyright ownership of film, video and other content Defending small copyright claims Copyright ownership of graffiti and other “street” art Star Athletica and ownership of cheerleader uniform designs and other fashion executions Recent cases affecting copyrig... More Info
$1503Total Credits1 Ethics -
Trademark Basics for Corporate Counsel
Look behind any new product launch, co-venture, or marketing campaign - and you're likely to find valuable trademarks. Indeed, the acquisition, protection and licensing of trademark rights is often mission-critical. While most companies have counsel that specialize in trademark law, to do their jobs well, non-IP practitioners need to understand the area too. Join Frankfurt Kurnit's Catherine M. C. Farrelly and Donna A. Tobin for a CLE presentation explaining trademark essentials in plain Engli... More Info
$501General Credit -
From Panel to Publisher: Representing Comic Book Creator Clients
Comic books are not just for kids anymore — they are the foundation of many of the best-selling properties driving today’s motion picture and television industry revenues. The comic book industry and its ancillary markets continue to flourish, with new trends in digital publishing and derivative licensing. This CLE program features top attorneys in the comic book publishing industry and tracks recent trends in comic book business and legal practice. It is designed to help lawyers under... More Info
$1503General Credits -
Beyond the Printed Page: An Overview of Licensing Comic Book Properties to the Film, Television Industries
Guardians of the Galaxy; Wonder Woman; Riverdale; The Tick; Deadpool — comic book properties dominate film, television, mobile apps, and videogames. They are the driving force behind the hottest toys and apparel for the holidays. Comic book properties are also ripe for being turned into unlicensed derivative works, such as fan-art and fan-merchandise, often giving rise to infringement suits. This CLE will introduce lawyers to key issues involved in the audiovisual and merchandise licensing of... More Info
$751.5General Credits -
Getting the Deal Done: A Discussion of Common Pitfalls Facing Dealmakers When Negotiating Film and TV Deals
Recent high-profile cases demonstrate that even among the most experienced dealmakers, failing to pay sufficient attention to the details of some of the most common agreements can result in cratered deals, strained relationships and expensive disputes. With so much at stake, producers, writers, directors and financiers need to know when they are exposing themselves to these unnecessary risks. But how? This CLE program will focus on some of the biggest legal and business traps facing dealmakers... More Info
$501General Credit -
Ethics of Social Media: What Attorneys Need to Know
Social Media has changed the way the people interact and share information in ways that seemed unthinkable a few years ago. This CLE course will explain the types of social media that exist and how they can be ethically used in your practice or as marketing for your practice. Finally, the course will discuss avoiding ethical pitfalls when using social media. Learning Objectives: I. Understand the types of social media in existence and how to use them in an ethical manner. II. Explor... More Info
$751.5Ethics Credits -
Advertising Law in the United States and Around the Globe
This CLE program, which will include lawyers from many countries discussing using influencers, conducting global sweepstakes and contests, and timely updates about key issues facing advertisers conducting social media campaigns in the United States and around the world. More Info
$1002General Credits -
Website Terms of Use and Privacy Policies
The vast majority of businesses sponsor a website intended to help market their goods and services. Most of these websites include a section denominated as “Terms of Use” or “Terms of Service.” The Terms of Use purport to act as a contract between website sponsor and the users. That contract can be very important to all website sponsors, but especially so for websites where goods are sold. Unfortunately, the Courts have held that Terms of Use will not be enforceable unless certain procedures a... More Info
$501General Credit