West Virginia CLE - Media and Advertising Courses
This is a listing of Media and Advertising CLE Courses for West Virginia. Please make your selection below of West Virginia CLE courses. Click "Add To Cart" to purchase Individual CLE Courses. For more information about a particular CLE course, click on the "More Info" link. Click the "Preview" button to view a short preview of the course.
CLE Courses Available on DVDs, Audio CDs, USB Stick, Online & iOS/Android App and Live Webinars!
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On-DemandCD/DVD/USB, Online, iOS/Android App
A Legal Guide to Social Media Advertising around the Globe
Truth in advertising becomes even more complicated when social media is thrown into the mix. In this format, what exactly constitutes advertising, and what are the rules that advertisers muse adhere to? This CLE course will offer a detailed look at advertising in the social media age and include discussions of transparency, sponsorship, endorsements, user-generated content, and affiliate marketing. The course will provide an overview of FTC guidelines and case studies describing how those gui... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Advertising After Operation Full Disclosure: The FTC’s New Focus on Disclosures in Advertising
As part of “Operation Full Disclosure,” the Federal Trade Commission recently sent warning letters to more than sixty national advertisers warning them that their television and print disclosures are not clear and conspicuous. This is second time in two years that the FTC has issued major guidance to industry on disclosures in advertising. What is Operation Full Disclosure all about? Why is the FTC so focused on disclosures – and national advertising – right now? And what should advertisers an... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Getting the Deal Done: A Discussion of Common Pitfalls Facing Dealmakers When Negotiating Film and TV Deals
Recent high-profile cases demonstrate that even among the most experienced dealmakers, failing to pay sufficient attention to the details of some of the most common agreements can result in cratered deals, strained relationships and expensive disputes. With so much at stake, producers, writers, directors and financiers need to know when they are exposing themselves to these unnecessary risks. But how? This CLE program will focus on some of the biggest legal and business traps facing dealmakers... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Global Advertising: Advertising Law in Brazil
With the ever-increasing importance of the web, and social media in particular, as a tool to market consumers, advertising is rarely confined by national borders. As companies think about communicating with a broader range of consumers, throughout the world, it is critical for them to understand the key rules governing advertising globally. This CLE program, co-sponsored by the Global Advertising Lawyers Alliance, will provide an overview of the rules governing advertising to consumers... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Global Advertising: Advertising Law in Canada
With the ever-increasing importance of the web, and social media in particular, as a tool to market consumers, advertising is rarely confined by national borders. As companies think about communicating with a broader range of consumers, throughout the world, it is critical for them to understand the key rules governing advertising globally. This CLE program, co-sponsored by the Global Advertising Lawyers Alliance, will provide an overview of the rules governing advertising to consumers... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Legal Issues of Social Media & Advertising in the US and Around the Globe
Social media has opened vast new avenues for advertising through channels that can cross the globe in a matter of keystrokes. But with these new opportunities come the rules and regulations that guide the type of advertising permissible, whether it relates to advertising text and images or usability and transparency. This CLE course will explore the ins and outs of social media advertising including issues of jurisdiction when advertising overseas, referral based advertising and the ub... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Municipal Rules and 529 Plans Update
The MSRB (Municipal Securities Rulemaking Board) substantially amended its rules for municipal dealers’ advertising and adopted a brand new standard for municipal advisors’ advertising. The MSRB also adopted formal guidance for both dealers and advisors’ use of social media. The municipal securities advertising rules have changed. This CLE Lecture will assist in learning how the regulators are applying the modernized standards including the new rule for municipal adviser firms. The... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Trademark Basics for Corporate Counsel
Look behind any new product launch, co-venture, or marketing campaign - and you're likely to find valuable trademarks. Indeed, the acquisition, protection and licensing of trademark rights is often mission-critical. While most companies have counsel that specialize in trademark law, to do their jobs well, non-IP practitioners need to understand the area too. Join Frankfurt Kurnit's Catherine M. C. Farrelly and Donna A. Tobin for a CLE presentation explaining trademark essentials in plain Engli... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Website Terms of Use and Privacy Policies
The vast majority of businesses sponsor a website intended to help market their goods and services. Most of these websites include a section denominated as “Terms of Use” or “Terms of Service.” The Terms of Use purport to act as a contract between website sponsor and the users. That contract can be very important to all website sponsors, but especially so for websites where goods are sold. Unfortunately, the Courts have held that Terms of Use will not be enforceable unless certain procedures a... More Info
$501General Credit -
On-DemandCD/DVD/USB, Online, iOS/Android App
Global Advertising: Advertising Law in Mexico
With the ever-increasing importance of the web, and social media in particular, as a tool to market consumers, advertising is rarely confined by national borders. As companies think about communicating with a broader range of consumers, throughout the world, it is critical for them to understand the key rules governing advertising globally. This CLE program, co-sponsored by the Global Advertising Lawyers Alliance, will provide an overview of the rules governing advertising to consumers... More Info
$501.1General Credits