New York CLE - Media and Advertising Courses

This is a listing of Media and Advertising CLE Courses for New York. Please make your selection below of New York CLE courses. Click "Add To Cart" to purchase Individual CLE Courses. For more information about a particular CLE course, click on the "More Info" link. Click the "Preview" button to view a short preview of the course.

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  • 8 Privacy and Advertising Tips for the Games Industry

    This CLE program presented by Gregory Boyd and Daniel M. Goldberg will discuss the most relevant privacy issues involving video games and online advertising. The topics include: GDPR's impact on online advertising, the anticipated impact of the California Consumer Privacy Act and the increased focus by regulators, consumer advocates, academia, and the media on issues like geolocation and youth audiences. More Info

    $50
    1Prof Practice
  • A Corporate Counsel Song and Dance: Keeping your Corporation in Tune and Out of Court

    Since the advent of the Internet, the use of copyrighted materials by corporations has exploded. Use of music on “hold” buttons, on websites, during holiday parties, and even at DeeJay events celebrating companies’ milestones permeates the corporate culture today. Attorneys counseling corporations - - whether in-house or outside counsel - - are nowadays regularly confronted with challenges from within their own marketing and promotion departments that they had never had to face before - - no... More Info

    $50
    1Prof Practice
  • A Legal Guide to Social Media Advertising around the Globe

    Truth in advertising becomes even more complicated when social media is thrown into the mix. In this format, what exactly constitutes advertising, and what are the rules that advertisers muse adhere to? This CLE course will offer a detailed look at advertising in the social media age and include discussions of transparency, sponsorship, endorsements, user-generated content, and affiliate marketing. The course will provide an overview of FTC guidelines and case studies describing how those gui... More Info

    $50
    1Prof Practice
  • A Primer on Trademarks: What Every Practitioner Needs to Know

    In today’s digital world, trademark protection is increasingly critical and complex. This fascinating CLE course will delve into the issue of trademark and over all of the basics issues needed to understand and protect trademarks. The course will explain what trademarks are, review the different types, and explain which terms or images are registrable, the benefits to registered trademarks and how to best prevent infringement. The registration process and available resources will also... More Info

    $50
    1Prof Practice
  • A Review of the New FTC Guidance on Disclosures in Digital Advertising

    With marketing campaigns appearing on multiple platforms, and with consumers viewing these campaigns on screens of all sizes, it is a challenge for advertisers to ensure that their disclosures meet legal requirements. Updating guidance last issued in 2000, the FTC has just issued new staff guidance, .com Disclosures: How to Make Effective Disclosures in Digital Advertising. Listen as two of the country's leading marketing law experts give a rundown of the new guidelines and what you need to kno... More Info

    $50
    1Prof Practice
  • Ad Review Workshop: Part 1

    During this highly interactive and dynamic session, attendees apply FINRA advertising rules to several mock advertisements and uncover the hidden concerns. Attendees work in small groups and present their findings to fellow participants, while moderators present the regulatory perspective, clarify any misperceptions and answer questions. More Info

    $50
    1Prof Practice
  • Advertising After Operation Full Disclosure: The FTC’s New Focus on Disclosures in Advertising

    As part of “Operation Full Disclosure,” the Federal Trade Commission recently sent warning letters to more than sixty national advertisers warning them that their television and print disclosures are not clear and conspicuous. This is second time in two years that the FTC has issued major guidance to industry on disclosures in advertising. What is Operation Full Disclosure all about? Why is the FTC so focused on disclosures – and national advertising – right now? And what should advertisers an... More Info

    $50
    1Prof Practice
  • Advertising Compliance Boot Camp: Fundamentals of FINRA Rule 2210

    This CLE course is designed for compliance and marketing professionals who are new to FINRA’s advertising rules or experienced practitioners interested in a refresher. A panel of FINRA professionals provides an overview of FINRA’s Communications With the Public rule, including filing requirements, internal approval and supervision, and content standards. Panelists answer questions about how to apply the rules to financial services communications and marketing materials while offering tips on h... More Info

    $50
    1Prof Practice
  • Advertising Compliance Bootcamp: Select Topics

    This panel will discuss examples of content violations, disclosure and performance standards of SEC Rules, standards for variable insurance product communications, guidance with respect to options communications, presentation of rankings, the core concepts of social media and digital communications, and a list of basic “do’s” and “don’ts.” By the end of the session, you will be able to: Comply with the content standards of FINRA Rule 2210. Apply the: SEC Rules to investment company... More Info

    $50
    1Prof Practice
  • Advertising Compliance: Fundamentals of FINRA Rule 2210

    This CLE course is designed for attorneys who are new to FINRA’s advertising rules or experienced practitioners interested in a refresher. A panel of FINRA professionals provides an overview of FINRA’s Communications With the Public rule, including filing requirements, internal approval and supervision, and content standards. Panelists answer questions about how to apply the rules to financial services communications and marketing materials. More Info

    $50
    1Prof Practice

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