Indiana CLE - Media and Advertising Courses
This is a listing of Media and Advertising CLE Courses for Indiana. Please make your selection below of Indiana CLE courses. Click "Add To Cart" to purchase Individual CLE Courses. For more information about a particular CLE course, click on the "More Info" link. Click the "Preview" button to view a short preview of the course.
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"Ambush Marketing" and the Olympic Games: Drawing the Lines for Advertisers, Official Sponsors, and Rights Holders
Events like the Olympics, FIFA World Cup, and Super Bowl also feature competition among brand marketers and rights holders - specifically, the high-stakes battles between non-sponsoring brands and official event sponsors. How can brands reference these events? What event symbols may marketers safely use without permission? How can official rights holders and exclusive sponsors protect their investment? Frankfurt Kurnit's Christopher Chase will provide a rundown of the laws governing ambush mar... More Info
$751.3General Credits -
8 Privacy and Advertising Tips for the Games Industry
This CLE program presented by Gregory Boyd and Daniel M. Goldberg will discuss the most relevant privacy issues involving video games and online advertising. The topics include: GDPR's impact on online advertising, the anticipated impact of the California Consumer Privacy Act and the increased focus by regulators, consumer advocates, academia, and the media on issues like geolocation and youth audiences. More Info
$501General Credit -
A Corporate Counsel Song and Dance: Keeping your Corporation in Tune and Out of Court
Since the advent of the Internet, the use of copyrighted materials by corporations has exploded. Use of music on “hold” buttons, on websites, during holiday parties, and even at DeeJay events celebrating companies’ milestones permeates the corporate culture today. Attorneys counseling corporations - - whether in-house or outside counsel - - are nowadays regularly confronted with challenges from within their own marketing and promotion departments that they had never had to face before - - no... More Info
$501General Credit -
A Legal Guide to Introducing International Products and Services to the U.S. Market
Introducing a product or service to the U.S. market requires a thought-out strategy that includes: selecting the best distribution model for a particular product or service maximizing the available intellectual property protection for your products and brand in the most cost-efficient manner planning and structuring your operations in the most tax-efficient manner navigating the maze of import, tariff and customs laws complying with any applicable rules or policies of the Federal Tr... More Info
$1002.1General Credits -
A Legal Guide to Social Media Advertising around the Globe
Truth in advertising becomes even more complicated when social media is thrown into the mix. In this format, what exactly constitutes advertising, and what are the rules that advertisers muse adhere to? This CLE course will offer a detailed look at advertising in the social media age and include discussions of transparency, sponsorship, endorsements, user-generated content, and affiliate marketing. The course will provide an overview of FTC guidelines and case studies describing how those gui... More Info
$501.1General Credits -
A Primer on Trademarks: What Every Practitioner Needs to Know
In today’s digital world, trademark protection is increasingly critical and complex. This fascinating CLE course will delve into the issue of trademark and over all of the basics issues needed to understand and protect trademarks. The course will explain what trademarks are, review the different types, and explain which terms or images are registrable, the benefits to registered trademarks and how to best prevent infringement. The registration process and available resources will also... More Info
$501General Credit -
Ad Review Workshop: Part 1
During this highly interactive and dynamic session, attendees apply FINRA advertising rules to several mock advertisements and uncover the hidden concerns. Attendees work in small groups and present their findings to fellow participants, while moderators present the regulatory perspective, clarify any misperceptions and answer questions. More Info
$501General Credit -
Advertising Compliance Boot Camp: Fundamentals of FINRA Rule 2210
This CLE course is designed for compliance and marketing professionals who are new to FINRA’s advertising rules or experienced practitioners interested in a refresher. A panel of FINRA professionals provides an overview of FINRA’s Communications With the Public rule, including filing requirements, internal approval and supervision, and content standards. Panelists answer questions about how to apply the rules to financial services communications and marketing materials while offering tips on h... More Info
$501General Credit -
Advertising Compliance Bootcamp: Select Topics
This panel will discuss examples of content violations, disclosure and performance standards of SEC Rules, standards for variable insurance product communications, guidance with respect to options communications, presentation of rankings, the core concepts of social media and digital communications, and a list of basic “do’s” and “don’ts.” By the end of the session, you will be able to: Comply with the content standards of FINRA Rule 2210. Apply the: SEC Rules to investment company... More Info
$501General Credit -
Advertising Compliance: Fundamentals of FINRA Rule 2210
This CLE course is designed for attorneys who are new to FINRA’s advertising rules or experienced practitioners interested in a refresher. A panel of FINRA professionals provides an overview of FINRA’s Communications With the Public rule, including filing requirements, internal approval and supervision, and content standards. Panelists answer questions about how to apply the rules to financial services communications and marketing materials. More Info
$501General Credit