Illinois MCLE - Media and Advertising Courses
This is a listing of Media and Advertising CLE Courses for Illinois. Please make your selection below of Illinois CLE courses. Click "Add To Cart" to purchase Individual CLE Courses. For more information about a particular CLE course, click on the "More Info" link. Click the "Preview" button to view a short preview of the course.
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A Funny Thing Happened on the Way to the Courthouse
Do you need to substantiate anything in that very funny commercial you are planning? It is easy to assume that a funny ad is just “puffery.” After all, no reasonable consumer would take it seriously, right? Well, what happens if it isn’t funny? How do you rely on humor to ensure that no claims requiring substantiation are communicated? In this CLE, Rick Kurnit will recount the cases where humor won the day for the advertiser -- and those where the final advertising did not leave the judge... More Info
$751.25General Credits -
Advertising and Fashion; Web 3.0
Join a panel of experts as they discuss advertising for the fashion industry in the digital age. Learn how the fashion industry is using social network services, tracking users online and behavioral advertising. Understand the FTC’s regulations for endorsements, celebrity endorsements and testimonials in endorsements, as well as the FTC’s enforcement efforts. The panel will also discuss liability in advertising and best practices for the fashion industry. More Info
$751.25General Credits -
Beyond the Printed Page: An Overview of Licensing Comic Book Properties to the Film, Television Industries
Guardians of the Galaxy; Wonder Woman; Riverdale; The Tick; Deadpool — comic book properties dominate film, television, mobile apps, and videogames. They are the driving force behind the hottest toys and apparel for the holidays. Comic book properties are also ripe for being turned into unlicensed derivative works, such as fan-art and fan-merchandise, often giving rise to infringement suits. This CLE will introduce lawyers to key issues involved in the audiovisual and merchandise licensing of... More Info
$751.25General Credits -
Branding and Business, with a Primer on Non-Use Due to Covid-19
This CLE course will help educate businesses and business counsel on key considerations when selecting a distinctive brand for the business’ services and products. In addition, Mr. Popowitz will discuss how a business can protect the brands they create, such as federal and state trademark registrations. As businesses operate and expand, they should continually look to grow their brands to make the brands more recognizable to the public, which in turn creates value. Lastly, Mr. Popowitz will go... More Info
$501.25General Credits -
Deflategate & The Limits of Commissioner Power
One of the most talked about legal cases in recent years, the conflict between NFL Commissioner Roger Goodell and Super Bowl winning quarterback Tom Brady and the National Football League Players Association over deflated footballs in the 2015 AFC Championship Game touches on critical aspects of contract, labor, arbitration and mediation and procedural law. This CLE presentation examines how this controversy has raised questions regarding the limits of commissioner power in sports as once all... More Info
$751.25General Credits -
Everything You Always Wanted to Know About #Hashtags But Were Afraid to Ask
Hashtags have revolutionized how we communicate and have become an important component of today's advertising campaigns. They help advertisers and consumers categorize posts, locate information, share content, and disclose information to readers. But hashtags also create legal risk. If used incorrectly, they can violate state and federal advertising laws or infringe third-party rights. What are the best practices for hashtag use? How do you avoid the legal traps? This CLE presentation from Fra... More Info
$751.25General Credits -
Hot Topics in Broadway Law: Attack of the Coronavirus
When the pandemic hit all of Manhattan’s 41 Broadway theaters closed at once due to COVID-19, shutting down both long-running hits like Hamilton and Wicked and new plays and musicals. This CLE program explores the complicated legal issues facing the professional theater industry as a result of COVID-19, which involve temporary livestreamed theatrical programming, the role of unions, intellectual property protection, ongoing contractual obligations, insurance coverage policies, refunds for canc... More Info
$501.25General Credits -
Hot Topics in Theater Law
Curtain up! This CLE program explores the legal issues involved in producing a multi-million dollar Broadway show and the duties of a theater attorney as production counsel. Topics to be explored include the unions and trade associations of Broadway, the importance of the general manager, formation of a single purpose production entity such as an LLC, “front money”, underlying rights, applicable contracts for creative personnel (writers, actors, director, choreographer, designers), rights and... More Info
$501.25General Credits -
Athlete Agency Law: Keeping Athletes & Agents On the Field
This is a watershed moment in sports law. States are pushing back against the NCAA for control over amateur athletics, pro athletes are bypassing agents in favor of self representation or counsel from sports lawyers, and the competition for scholarships and endorsement money is climbing rapidly. Athlete Agency Law provides an overview of state, federal and NCAA recruiting and athlete agency rules and regulations. This CLE is intended for lawyers involved with high school or NCAA compli... More Info
$751.5General Credits -
Eleven Common Intellectual Property Mistakes Businesses Make and How to Avoid Them
Don't miss this lively discussion of eleven common intellectual property mistakes businesses, large and small, make and how to avoid making them in your business. This CLE program will offer solutions and best practices to avoid problems in multiple areas concerning both creation and protection of your business's intellectual property, and using intellectual property belonging to others in your business. More Info
$751.5General Credits